14 April 2010 ~ View Comments

Chirp: Goals and Expectations

What I want to see is a mutual recognition of self-interest and codependence between Twitter and its third party developers, and a better understanding of what both sides need to do to make the most of that relationship.

Continue Reading

07 April 2010 ~ View Comments

Twitter, Facebook and Viral Traffic

Whether you believe Twitter brought 30.5%, 32% or 45% of didtheypasshealthcarereform.com’s traffic, the conclusion remains the same: not only did Twitter win the battle of relative numbers; Twitter drove more total traffic to the site than Facebook did.

Continue Reading

01 February 2010 ~ View Comments

The Follower Myth

There is a widely held belief that you can tell how interesting a Twitter user is by the number of followers that he or she has. This is a flawed line of thinking.

Continue Reading